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Charlotte Checkers Front Office

Tera Black

Chief Operating Officer / Alternate Governor

tblack@gocheckers.com

Tera Black
Black, who joined the Checkers as vice president in September 2006 and was promoted to chief operating officer in 2008, oversees the day-to-day business operations of the team with an emphasis on the team's overall marketing strategy. She is also responsible for the integration of all areas of the team's efforts in public relations, community relations, game operations, sales and involvement with non-profit organizations. Black is also the alternate governor for the Checkers and is currently the only female COO in the American Hockey League.

While with the Checkers, Black oversaw the team’s move to the AHL for the 2010-11 season, during which the organization received the Eastern Conference’s Award of Excellence in Community Service. Under Black’s leadership, the team has continued to enjoy success at the AHL level, as it ranked in the top 10 in AHL attendance for each of its first three seasons in the league.

During Black's tenure in the ECHL, she was the recipient of the Excellence in Marketing Award for three consecutive seasons with the San Diego Gulls and the Checkers. While working in media relations for the Gulls, where she eventually received the title of chief operating officer, she also won the ECHL’s Media Relations Director of the Year Award. Black has also worked as head athletic trainer and director of hockey operations for the Sacramento River Rats of the now-defunct Roller Hockey International and as the vice president of hockey operations for the North American Roller Hockey Championships.

Profile

Name Tera Rebecca Black. My mom named me after the plantation in Gone With the Wind, but spelled it different because she was a 70's hippy.
Hometown Mammoth Lakes, CA. Although I moved from there in elementary school and consider the Northern California foothills my home. Grass Valley, CA, to be exact (no, not that kind of "grass") .
College and major San Diego State University, Kinesiology. I was on the 8 (or 9) year plan.
As a kid, you dreamed of becoming: Early on I wanted to be a doctor which morphed into wanting to be a vet. At one point in time I was also fascinated by the idea of becoming a stewardess.
Name one thing on your bucket list I would like to stay overnight somewhere that is rumored to be haunted.
If you were an animal, what would you be? My cat, except much nicer. Not much stress in her life. Actually, no stress in her life.
First CD/tape Going further back than that, my first album was the soundtrack from Grease and I got it in the 3rd grade. Still know every word to every song.
Favorite food This changes with where I live and what is going on in my life. I love anything slathered, dipped, baked, or drizzled with chocolate. Right now it would have to be the Sunshine Roll and Tempura Fried Pound Cake covered Green Tea Ice Cream (drizzled with Chocolate) from Enzo.
Favorite movie The Outsiders
Favorite pro/college sports team The Charlotte Checkers is my favorite sports team period. And believe it or not, I don't watch college sports. NOT EVEN FOOTBALL. Saying that while living in the south may cause bad things to happen to me but it is what it is. If I were pressed on this I would say the Calgary Flames only because it would make my father-in-law happy.
Favorite type of music Classic Rock and Country and Folk Not afraid to admit that I was a big fan of hair bands in the 80's. Loved Poison, Whitesnake, Tesla, Cinderella, Motley Crue, Guns and Roses. Can probably still find a few of these beauties on my IPod.
Favorite band Nancy Griffith, Natalie Merchant, Fleetwood Mac
Favorite book The Mercy of Thin Air by Ronlyn Domingue
Fun fact I was born with 2 teeth. After those fell out, two more sets came in. I may or may not be part shark.