Chief Operating Officer / Alternate Governor

Tera Black
Black, who joined the Checkers as vice president in September 2006 and was promoted to chief operating officer in 2008, oversees the day-to-day business operations of the team with an emphasis on overall marketing strategy. She is also responsible for the integration of all areas of the team's efforts in public relations, community relations, game operations, sales and involvement with non-profit organizations. Black is also the alternate governor for the Checkers and is currently the only female COO in the American Hockey League.

While with the Checkers, Black led the team on its successful return home to a renovated Bojangles' Coliseum beginning with the 2015-16 season. For her work on that project and other team initiatives, she became the first woman to earn the James C. Hendy Award as the American Hockey League's Oustanding Executive since its inception in 1962. Also in 2016, SportsBusiness Journal named Black to its annual "Game Changers" program that recognizes the top female executives in the sports industry.

Black also guided the Checkers on their move to the AHL for the 2010-11 season, during which the organization received its conference's Award of Excellence in Community Service – an achievement it again earned in 2013-14 and 2014-15. Under Black's leadership, the team has continued to enjoy success at the AHL level, as it ranked in the top 10 in AHL attendance for each of its first five seasons in the league.

During Black's tenure in the ECHL, she was the recipient of the Excellence in Marketing Award for three consecutive seasons with the San Diego Gulls and the Checkers. While working in media relations for the Gulls, where she eventually received the title of chief operating officer, she also won the ECHL’s Media Relations Director of the Year Award. Black has also worked as head athletic trainer and director of hockey operations for the Sacramento River Rats of now-defunct Roller Hockey International and as the vice president of hockey operations for the North American Roller Hockey Championships.

Profile

Hometown Born in Mammoth Lakes, CA but lived most my early years in Grass Valley, CA.
College/degree San Diego State University, BS/Kinesiology
Favorite sports team Any one that my daughter's play on and of course the Checkies
Random fact about yourself Two things... I am a registered Cherokee Indian and I was also born with two teeth
Favorite dessert This varies, but right now Mud Pie
Best thing about your job Getting to work with a group of great people everyday
Hobbies Exploring the outdoors, hiking, anything with animals
One place you've always wanted to visit Alaska
Last place you went on vacation Pagosa Springs, Colorado
Ranch or blue cheese? Blue cheese
Favorite pizza topping Basil
Pets Yes! We have two famous cats, Rick and Cheeto. Find them on Instagram - @rickandcheeto
Favorite Checkers memory First game back at Bojangles' Coliseum, 11/7/2015.
Previous Jobs Hockey Ops/Head Athletic Trainer - Sacramento River Rats, Director of Public and Media Relations - San Diego Gulls, COO - San Diego Gulls. I also had a pet sitting business called Claws and Paws at one point.
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